Fouad Shousha El Hadaya
60+
Years of craft
18K
Solid gold
G/VVS
Certified diamonds
1962
Est. Alexandria

The ones you keep.

Pieces passed from one generation to the next. Quiet, but impossible to forget.

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Necklaces, rings, bracelets, earrings — every piece, your way.

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A father and son representing a legacy beyond generations

OUR STORY — A LEGACY OF TRUST & EXCELLENCE

Founded by Fouad Shousha, our journey began with a passion for fine jewellery, exceptional craftsmanship, and a commitment to earning the trust of every customer.

What started as a vision built on quality, integrity, and dedication has grown into a cherished family legacy, passed down from one generation to the next.

Today, under the leadership of Mohamed Shousha, Fouad Shousha Jewellery continues to honour its founder's values while embracing innovation, modern designs, and the evolving world of fine jewellery.

At our ElHadaya branch, we take pride in continuously developing our collections, introducing distinctive creations, and combining traditional craftsmanship with contemporary elegance. Every piece reflects our attention to detail, passion for excellence, and dedication to offering our customers the finest experience.

What truly sets us apart is our philosophy. We believe exceptional quality should come with genuine value. Our focus has always been on offering the highest possible quality while keeping our profit margins modest, putting customer satisfaction and long-term trust before maximising profit. We believe that what makes us different is not simply what we sell, but the values behind every piece and every relationship we build.

Over the years, we have worked to establish ourselves as one of the most trusted names in jewellery, building lasting relationships through authenticity, transparency, and uncompromising quality.

As our legacy continues through new generations, our mission remains unchanged: to preserve the trust we have earned, continuously evolve, and create timeless pieces that become part of our customers' most precious memories.

For us, jewellery is more than a creation; it is a reflection of our heritage, our passion, and a legacy that will continue for generations to come.

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